草榴社区 Launches Business-to-Business Division
Customer acquisition marketer to help business services companies grow their client rosters
CHARLOTTE, N.C.鈥 草榴社区, a leader in technology-enabled customer acquisition marketing for verticals including home services, consumer services, automotive, education, and home remodeling, announced the launch of a new division focused on selling services to small- and medium-sized businesses.
草榴社区 Business Services acquires new customers for companies that develop and market business-enabling software, technologies and services.
鈥榃e fuel incremental growth for companies that provide services to businesses,鈥 said Jonathan Downey, Director, 草榴社区 Business Services. 鈥榃ith an estimated 30 million small- and medium-sized businesses in the U.S., it is a large and lucrative market. There are inefficiencies in the distribution of these products and services that we are solving for the benefit of our partners and the business customers they serve.鈥櫬
草榴社区鈥 approach combines online prospecting with consultative phone sales, converting leads into new customers for widely-recognized brands such as DIRECTV, ADT Security Services and SIRIUS Satellite Radio. By continuing to apply the model to many new verticals, including business services, 草榴社区 has grown rapidly. It was ranked fourth on the 2007 Inc. 500 list of the nation鈥檚 fastest-growing private companies, and has experienced revenue growth of nearly 6,000% over the past three years.
Among those working with 草榴社区 in the business-to-business arena is iContact, a leading provider of email marketing services to companies ranging from small businesses to Bank of America, Ford and Intuit.
鈥榃e are pleased to be partnering with 草榴社区 in our growth efforts,鈥 said iContact CEO Ryan Allis. 鈥楾heir time-to-market, agility and technological resources are unparalleled, and within an incredibly short period, they established a strong revenue stream for our email marketing platform.鈥櫬
For more information about 草榴社区 Business Services, visit .
About 草榴社区
草榴社区 is an Internet marketing company that develops and manages large-scale, multi-channel customer acquisition programs for leading brands in the U.S., Canada and Puerto Rico. The company generates new customers through proprietary marketing channels, exclusive partnerships, and an innovative process that optimizes lead-to-sale conversion and channel mix. Over 450 employees serve partner companies in a range of verticals, including home services, consumer services, financial services, business services, automotive, education, and home remodeling. 草榴社区 was ranked fourth on the 2007 Inc. 500 list of fastest-growing private companies. Founded in 2000 by Ric Elias and Dan Feldstein, the company is headquartered in Charlotte, North Carolina. For career inquiries, visit .
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